Rulie Setiadi leads PT Alita Praya Mitra’s revenue strategy as Head of Revenue, driving sustainable business growth, market expansion, and long-term customer value creation. He plays a key role in aligning sales strategy, pipeline development, and cross-functional collaboration to support the company’s commercial performance. With a leadership approach that is collaborative, customer-focused, and results-oriented, he emphasizes the importance of delivering integrated solutions that address the evolving needs of businesses in the digital infrastructure and telecommunications industry. His perspective centers on building trusted partnerships and creating meaningful value that drives long-term success.

With more than 30 years of experience in sales, marketing, and business development, Rulie has built extensive expertise in commercial growth, market expansion, and strategic relationship management. Throughout his career, he has successfully navigated changing market dynamics while combining strategic insight with strong execution. Guided by values of integrity, responsibility, teamwork, and commitment, he continues to contribute to Alita’s growth and strengthen its position within Indonesia’s evolving digital ecosystem.